Conservation is as much an issue about people and their attitudes as it is about wildlife. Residents’ perceptions of Wildlife Management Areas is thus vitally important to success, yet many people are unsure of the exact roles of their local body. This can undermine community participation, as residents with low expectations see it as not worth their time, while those with impossibly high expectations see their organization as ineffectual. To rectify this, Honeyguide uses several mediums of communication, such as films and posters, to clarify the goals of Wildlife Management Areas as well as explain the services which they already provide. These instances also offer chances to receive feedback from communities, giving leadership a better idea of how to meet their constituents’ wants and needs.